Recently, Sinotruk, in collaboration with its local Ugandan distributor DOUBLE Q, held the 2025 New Product Launch Event. Various series of HOWO-branded products were showcased at the event, which was attended by local government officials, logistics industry clients, and representatives from various media outlets.
The event primarily targeted logistics and transportation clients, covering industries such as industrial and consumer goods transportation, container transport, bulk material transport, express delivery, and agricultural product transportation. At the event, Sinotruk proudly introduced three new products: the HOWO-MAX tractor truck, the M7 4×2 cargo truck, and the HOWO-NX 10×4 Euro III emission cargo truck. These additions further enriched the product lineup, offering customers a wider range of choices to meet diverse needs.
Uganda’s Minister of Works and Transport, Katumba Wamala, and the General Manager of VIP clients in Uganda, B.W. Rwabwogo, attended the event and delivered speeches. They highly praised Sinotruk’s products and services, as well as the positive impact the company has brought to Uganda. Both expressed strong confidence in the successful introduction of the three new products to the Ugandan market.
The successful hosting of this launch event marks another milestone in Sinotruk’s efforts to enhance its network presence in Uganda. It reflects Sinotruk’s unwavering commitment to deeply rooting itself in and optimizing the Ugandan market. Moving forward, Sinotruk aims to provide more cutting-edge products and high-quality services, elevating the customer experience to new heights.
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